PPC Expertise:
Our Expertise in the Pay Per Click realm is extensive. UBE currently manages over $100K+/per month in Pay Per Click Advertising for various clients.
PPC Certifications:
UBE, Inc. is Certified in the 3 major Pay Per Click Platforms: Google AdWords | Yahoo Search | Bing !
PPC Support Teams:
We work with the BEST support teams to offer the highest level of service to our PPC Clients.
PPC Testimonails From Search Employees:
Check out a few testimonials from Google & Yahoo Employees who’ve worked with UBE.
Step 1: Assessment & Planning
Pay Per Click Goal Assessment:
Figuring out what the Client’s goals are with Pay Per Click Marketing is always our first step and driving the HIGHEST QUALITY PPC TRAFFIC our priority.
Industry & Competition Analysis:
Keyword Research, Competitor Review, and general industry research. We work with our Pay Per Click Support Teams at the Search Engines to help with background analysis which helps us get started on the right foot.
Step 2: Account Setup
PPC Campaigns, Ad Groups, Ads & Keywords
While setting up the Pay Per Click Account we make sure to create well organized and relevant Campaigns to assure highest Quality Scores according to that Search Engines Specifications.
Pay Per Click Account Settings, Tracking
Settings for your account includes Geo Targeting, Demographic Targeting, Day Parting, CPC’s, Landing Page Selections and more. Utilizing proper tracking techniques to track your Pay Per Click account’s performance is vital!
Step 3: Optimization & Ongoing Maintenance
Optimizing Your Pay Per Click Account
Pay Per Click Accounts require continuous maintenance and updating. It is very important to review performance and make sure your Campaigns are operating at their peak Return on Investment.
Related Blog Posts
- Notes From Google: Ads Quality Improvements
this post originally appeared on the Inside AdWords Blog When searching on Google, users appreciate results that are relevant and deliver a great experience after they click. In August, we announced trials in Brazil, Spanish-speaking Latin Am...
- Google AdWords: First & Top of Page Bids
Now that the 'Position Preference' feature is no longer available within the AdWords online dashboard figuring out how to show your ads in the best position becomes a bit more difficult. We just wanted to highlight two notable 'features' within the ...
- Notes From Google: Top of Page Bid Estimates
this post originally appeared on the Inside AdWords Blog "We’re excited to announce a new metric in AdWords, top of page bid estimates, to provide additional assistance in optimizing your ads to show above the search results. Analogous to firs...
- AdWords ads drive 89% Incremental Traffic
This post originally appeared on Google's Inside AdWords Blog Advertisers often wonder whether search ads cannibalize their organic traffic. If search ads were paused, would clicks on organic results increase and make up for the loss in paid traffic? ...
- Series: Google AdWords 101 - Actual CPC v Max CPC
"How much do I have to pay, what does it cost, my keywords are HOW much?" These are all common questions we get when speaking to new AdWords advertisers getting ready to set up accounts. They have yet to understand that CPC (cost per click) is only ...
